Leverage AI-powered automation to transform personal and professional productivity through hands-on experience with cutting-edge tools like ChatGPT, Claude AI, and Crew AI. Learn to automate tasks, generate reports, enhance customer support, and implement enterprise-level AI solutions that drive efficiency and innovation. Build practical skills in designing multi-agent systems, creating AI-driven workflows, and measuring ROI from automation initiatives across diverse business contexts.

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Next-Gen Workplace Automation with GenAI Specialization
Transform Productivity With AI-Powered Automation. Build intelligent systems that automate workflows and boost organizational efficiency.



Instructors: Julian Jenkins
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Recommended experience
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Recommended experience
What you'll learn
Design and implement AI-powered automation systems for personal and business productivity enhancement.
Deploy enterprise-grade generative AI solutions including ChatGPT, virtual assistants, and multi-agent frameworks.
Create automated workflows and reporting systems that optimize decision-making and operational efficiency.
Overview
Skills you'll gain
Tools you'll learn
What’s included

Add to your LinkedIn profile
July 2025
Advance your subject-matter expertise
- Learn in-demand skills from university and industry experts
- Master a subject or tool with hands-on projects
- Develop a deep understanding of key concepts
- Earn a career certificate from Coursera Instructor Network

Specialization - 8 course series
What you'll learn
Automate a task using Python. Discuss the impact in a group forum.
Identify automation opportunities through case studies and present solutions.
Evaluate real industry automation cases in online discussions.
Research AI-driven automation trends and engage in trend debates.
Skills you'll gain
What you'll learn
Evaluate the strategic benefits of ChatGPT and determine how to leverage it effectively within enterprise operations
Apply ChatGPT to enhance customer support, ensuring faster, more accurate, and empathetic responses
Create high-quality content using ChatGPT, ensuring it aligns with specific business goals
Analyze and interpret data using ChatGPT to generate actionable insights that inform strategic business decisions
Skills you'll gain
What you'll learn
Analyze the historical evolution of AI and Generative AI to promote critical thinking.
Differentiate between various generative AI models and identify their advantages across frameworks.
Construct strategies for implementing generative AI applications in business environments and determine the best models for specific contexts.
Illustrate the advantages and benefits of implementing generative AI in practical business environments.
Skills you'll gain
What you'll learn
Analyze and evaluate the benefits of virtual assistants and chatbots in enhancing personal productivity.
Explore and assess AI-powered virtual assistant and chatbot platforms for personal productivity enhancement.
Develop effective strategies for using virtual assistants and chatbots in daily tasks to maximize their potential.
Assess the improvements in time management and overall efficiency resulting from the usage of virtual assistants and chatbots.
Skills you'll gain
What you'll learn
Analyze the core concepts and benefits of Crew AI in enhancing team productivity and workflow automation.
Design a multi-agent system using the Crew AI framework to address specific business challenges.
Implement Crew AI agents for work automation in various business contexts.
Evaluate the effectiveness of a Crew AI implementation in improving team efficiency and decision-making processes.
Skills you'll gain
What you'll learn
Explain core concepts of generative AI and its transformative value in industries such as marketing, healthcare, and product design.
Evaluate and prioritize generative AI applications for specific business challenges.
Develop innovative GenAI business solutions, ensuring ethical use and measurable success through ROI and metrics.
Skills you'll gain
What you'll learn
Create targeted marketing materials and promotional content by utilizing Claude AI.
Leverage Claude AI to effectively devise and execute successful product launch strategies.
Craft a compelling promo campaign with Claude AI that highlights specific products and services.
Skills you'll gain
What you'll learn
Master automated report generation with AI, and assess its real-world pros and cons.
Evaluate AI tools for report creation, and choose the best fit based on specific needs.
Learn to create tailored automated reports step-by-step with AI for efficient customization.
Assess how automated report generation enhances organizational efficiency, data accuracy, productivity, and decision-making.
Skills you'll gain
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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Frequently asked questions
This course is completely online, so there’s no need to show up to a classroom in person. You can access your lectures, readings and assignments anytime and anywhere via the web or your mobile device.
If you subscribed, you get a 7-day free trial during which you can cancel at no penalty. After that, we don’t give refunds, but you can cancel your subscription at any time. See our full refund policy.
Yes! To get started, click the course card that interests you and enroll. You can enroll and complete the course to earn a shareable certificate. When you subscribe to a course that is part of a Specialization, you’re automatically subscribed to the full Specialization. Visit your learner dashboard to track your progress.
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