• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Pricing Strategy

    Pricing Strategy Courses Online

    Master pricing strategy for optimizing revenue. Learn to analyze market conditions, cost structures, and consumer behavior to set effective prices.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Pricing Strategy Course Catalog

    • Status: Preview
      Preview
      I

      IE Business School

      Foundations of Strategy

      Skills you'll gain: Strategic Thinking, Competitive Analysis, Business Strategy, Market Dynamics, Strategic Planning, Organizational Strategy, Market Analysis, Business Economics, Economics, Resource Management, Business Process

      4.8
      Rating, 4.8 out of 5 stars
      ·
      196 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      R

      Rutgers the State University of New Jersey

      Influencer Marketing Strategy

      Skills you'll gain: Content Marketing, Social Media Strategy, Marketing Strategies, Social Media, Return On Investment, Instagram, Influencing, Brand Awareness, Customer Engagement, Key Performance Indicators (KPIs), Target Audience, Presentations

      4.3
      Rating, 4.3 out of 5 stars
      ·
      189 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      G

      Google

      Google AI Essentials

      Skills you'll gain: Prompt Engineering, Generative AI, Large Language Modeling, Artificial Intelligence and Machine Learning (AI/ML), Productivity Software, Workforce Development, Applied Machine Learning, Business Solutions, Organizational Strategy, Business Process Automation, Social Studies, Innovation, Data Collection, Automation, Data Security, Human Machine Interfaces, Forecasting, Emerging Technologies, Analysis, Critical Thinking

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.3K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Starweaver

      AI Innovation & Product Strategy

      Skills you'll gain: Business Process Modeling, Business Process Management, Business Process Automation, Generative AI, Process Design, Scalability, Process Analysis, User Story, Product Roadmaps, Workflow Management, Product Management, Entrepreneurship, ChatGPT, Business Intelligence, Corporate Sustainability, AI Personalization, Prompt Engineering, Artificial Intelligence, Sustainability Reporting, Automation

      Intermediate · Specialization · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      M

      Meta

      Meta Social Media Marketing

      Skills you'll gain: Social Media Content, Social Media Management, Paid media, Social Media, Data Storytelling, Target Audience, Social Media Campaigns, Social Media Strategy, Social Media Marketing, Content Creation, Marketing Effectiveness, Content Performance Analysis, Customer experience strategy (CX), Advertising Campaigns, Marketing Budgets, Instagram, Presentations, Digital Marketing, Marketing, Brand Management

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      22K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      G

      Google

      Google Digital Marketing & E-commerce

      Skills you'll gain: Email Marketing, Social Media Marketing, Marketing Analytics, Search Engine Marketing, Social Media Strategy, Media Planning, Data Storytelling, Google Ads, Marketing Effectiveness, Social Media Campaigns, Search Engine Optimization, Loyalty Programs, E-Commerce, Online Advertising, Customer Retention, Marketing, Marketing Channel, Campaign Management, Interviewing Skills, Applicant Tracking Systems

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      42K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Introduction to Generative AI Learning Path

      Skills you'll gain: Regulatory Compliance, Performance Tuning

      4.6
      Rating, 4.6 out of 5 stars
      ·
      9.7K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      Agentic AI and AI Agents for Leaders

      Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI, Agentic systems, Generative AI Agents, OpenAI, Data Ethics, Organizational Leadership, AI Personalization, Business Process Automation, Technical Management, Leadership and Management, Automation, Artificial Intelligence, Large Language Modeling, Program Implementation, Business Transformation, Digital Transformation, Project Implementation, Application Development

      4.8
      Rating, 4.8 out of 5 stars
      ·
      7K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S
      I

      Multiple educators

      Generative AI for Growth Marketing

      Skills you'll gain: Data-Driven Decision-Making, Artificial Intelligence, Large Language Modeling, Content Creation, Customer experience improvement, Technical Writing, Target Audience, Business Ethics, Image Analysis, Virtual Environment

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7.8K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      Indian School of Business

      Trading Strategies in Emerging Markets

      Skills you'll gain: Financial Statement Analysis, Financial Statements, Financial Analysis, Peer Review, Financial Trading, Portfolio Management, Balance Sheet, Securities Trading, Data Collection, Market Liquidity, Accruals, Market Data, Investments, Financial Market, Cash Flows, Asset Management, Project Design, Market Dynamics, Market Analysis, Technical Analysis

      4.2
      Rating, 4.2 out of 5 stars
      ·
      2.7K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Entrepreneurship

      Skills you'll gain: Growth Strategies, Customer Acquisition Management, Entrepreneurial Finance, Sales Presentation, Key Performance Indicators (KPIs), Peer Review, Presentations, Financial Analysis, Entrepreneurship, Financial Statements, Storytelling, Business Valuation, Target Market, Risk Analysis, Market Opportunities, Customer Demand Planning, Proposal Development, Brand Strategy, New Product Development, Finance

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.6K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      H

      HRCI

      HRCI Human Resource Associate

      Skills you'll gain: Talent Acquisition, Compensation and Benefits, Training Programs, Training and Development, Employee Relations, Compensation Strategy, Compensation Management, Occupational Safety and Health Administration (OSHA), Performance Appraisal, Compliance Training, Employee Training, Human Resources, Human Resources Management and Planning, Human Resource Policies, Regulatory Compliance, Compliance Management, Full Cycle Recruitment, Employee Onboarding, Recruitment, Performance Management

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.6K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    Pricing Strategy learners also search

    Strategy
    Brand Strategy
    Competitive Strategy
    Business Analysis
    Market Research
    Economic Policy
    Marketing Analytics
    Business Statistics
    1234…237

    In summary, here are 10 of our most popular pricing strategy courses

    • Foundations of Strategy: IE Business School
    • Influencer Marketing Strategy: Rutgers the State University of New Jersey
    • Google AI Essentials: Google
    • AI Innovation & Product Strategy: Starweaver
    • Meta Social Media Marketing: Meta
    • Google Digital Marketing & E-commerce: Google
    • Introduction to Generative AI Learning Path: Google Cloud
    • Agentic AI and AI Agents for Leaders: Vanderbilt University
    • Generative AI for Growth Marketing: Starweaver
    • Trading Strategies in Emerging Markets: Indian School of Business

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok