• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Data Engineering, Big Data and ML on Google Cloud en Español

      Skills you'll gain: Google Cloud Platform, Real Time Data, Data Pipelines, Dataflow, Cloud Engineering, Data Lakes, Big Data, Dashboard, Cloud Infrastructure, Data Visualization, Data Infrastructure, Data Warehousing, Extract, Transform, Load, Data Processing, Cloud Storage, Unstructured Data, Data Visualization Software, MLOps (Machine Learning Operations), Tensorflow, Business Metrics

      4.7
      Rating, 4.7 out of 5 stars
      ·
      802 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      Universidad Nacional Autónoma de México

      Python: de cero a analista de datos

      Skills you'll gain: Exploratory Data Analysis, Matplotlib, Pandas (Python Package), Extract, Transform, Load, Data Analysis, NumPy, Package and Software Management, Time Series Analysis and Forecasting, Data Visualization Software, Data Science, Python Programming, Jupyter, Graphing, Data Import/Export, Data Manipulation, Scripting, Software Installation, Computational Thinking, Development Environment, Mac OS

      4.1
      Rating, 4.1 out of 5 stars
      ·
      47 reviews

      Beginner · Specialization · 3 - 6 Months

    • I

      IIT Bombay

      Introduction to Tech Entrepreneurship

      Skills you'll gain: Entrepreneurial Finance, Go To Market Strategy, Value Propositions, Product Development, Business Modeling, Presentations, Entrepreneurship, Communication, Persona Development, Customer Analysis, Financial Statements, Business Strategy, Innovation, Technical Management, Market Research

      4.9
      Rating, 4.9 out of 5 stars
      ·
      86 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Infonomics I: Business Information Economics and Data Monetization

      Skills you'll gain: Business Analytics, Analytics, Asset Management, Business Intelligence, Advanced Analytics, Digital Assets, Information Management, Data Analysis, Big Data, Business Valuation, Data Strategy, Performance Measurement, Business Economics, Data Management, Innovation, Accounting

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      108 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Data Mining Methods

      Skills you'll gain: Data Mining, Unsupervised Learning, Data Science, Applied Machine Learning, Big Data, Supervised Learning, Classification And Regression Tree (CART), Data Analysis, Anomaly Detection, Machine Learning Algorithms, Statistical Machine Learning, Data Modeling, Advanced Analytics, Statistical Analysis, Correlation Analysis, Predictive Modeling, Exploratory Data Analysis, Bayesian Statistics, Algorithms, Artificial Neural Networks

      Build toward a degree

      4.4
      Rating, 4.4 out of 5 stars
      ·
      60 reviews

      Intermediate · Course · 1 - 4 Weeks

    • S

      Starweaver

      Matlab and Simulink Basics

      Skills you'll gain: Matlab, Scientific Visualization, Data Visualization, Simulation and Simulation Software, Mathematical Modeling, Data Analysis, Engineering Analysis, Numerical Analysis, Integrated Development Environments, Data Structures, Scripting, Computer Programming, Debugging

      4
      Rating, 4 out of 5 stars
      ·
      42 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Introduction to Corporate Communications

      Skills you'll gain: Corporate Communications, Storytelling, Internal Communications, Strategic Communication, Social Media, Interpersonal Communications, Employee Engagement, Telecommuting, Public Relations, Business Communication, Communication Strategies, Communication

      4.7
      Rating, 4.7 out of 5 stars
      ·
      67 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      Automation Anywhere

      Implementing RPA with Cognitive Automation and Analytics

      Skills you'll gain: Robotic Process Automation, Business Process Automation, Process Design, Automation, Return On Investment, Role-Based Access Control (RBAC), Dashboard, Unstructured Data, User Accounts, Project Design, Feasibility Studies, Analytics, Artificial Intelligence, Development Testing, Operational Analysis, Extensible Markup Language (XML), Business Intelligence, Workflow Management, Business Analytics, System Support

      4.5
      Rating, 4.5 out of 5 stars
      ·
      625 reviews

      Beginner · Specialization · 3 - 6 Months

    • E

      ESSEC Business School

      L'avenir de la décision : connaître et agir en complexité

      Skills you'll gain: Socioeconomics, Complex Problem Solving, Organizational Change, Organizational Strategy, Economics, Policy, and Social Studies, Systems Thinking, International Relations, Strategic Decision-Making, Education and Training, Global Marketing, Decision Making, Forecasting, Sociology, Analysis, Psychology, Digital Transformation, Innovation, Technology Strategies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      382 reviews

      Mixed · Course · 1 - 3 Months

    • Status: New
      New
      J

      Johns Hopkins University

      Advanced Business Analytics: Excel Optimization & Simulation

      Skills you'll gain: Resource Allocation, Simulation and Simulation Software, Microsoft Excel, Business Analytics, Data-Driven Decision-Making, Operational Analysis, Transportation Operations, Analytics, Business Operations, Risk Analysis, Process Optimization, Statistical Methods, Business Modeling, Logistics

      4.9
      Rating, 4.9 out of 5 stars
      ·
      32 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      Calculus through Data & Modeling: Limits & Derivatives

      Skills you'll gain: Calculus, Mathematical Software, Data Analysis, Mathematical Theory & Analysis, Derivatives, Graphing, Algebra

      4.7
      Rating, 4.7 out of 5 stars
      ·
      199 reviews

      Beginner · Course · 1 - 3 Months

    • U

      University of Illinois Urbana-Champaign

      Digital Content Planning and Management

      Skills you'll gain: Content Management, Digital Content, Target Audience, Content Strategy, Web Content, Marketing Planning, Content Performance Analysis, Digital Assets, Content Creation, Content Marketing, Governance, Auditing

      4.5
      Rating, 4.5 out of 5 stars
      ·
      37 reviews

      Beginner · Course · 1 - 3 Months

    Marketing Analytics learners also search

    Business Analysis
    Market Research
    Customer Analytics
    Economic Policy
    Business Statistics
    Business English
    Business Calculus
    Business Skills
    1…123124125…341

    In summary, here are 10 of our most popular marketing analytics courses

    • Data Engineering, Big Data and ML on Google Cloud en Español: Google Cloud
    • Python: de cero a analista de datos: Universidad Nacional Autónoma de México
    • Introduction to Tech Entrepreneurship: IIT Bombay
    • Infonomics I: Business Information Economics and Data Monetization: University of Illinois Urbana-Champaign
    • Data Mining Methods: University of Colorado Boulder
    • Matlab and Simulink Basics : Starweaver
    • Introduction to Corporate Communications: University of California, Irvine
    • Implementing RPA with Cognitive Automation and Analytics: Automation Anywhere
    • L'avenir de la décision : connaître et agir en complexité: ESSEC Business School
    • Advanced Business Analytics: Excel Optimization & Simulation: Johns Hopkins University

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok