• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Strategy Course Catalog

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      SkillUp EdTech

      Digital Advertising

      Skills you'll gain: Search Engine Marketing, Google Ads, Digital Advertising, Online Advertising, Advertising Campaigns, Pay Per Click Advertising, Paid media, Advertising, Marketing, Keyword Research, Lead Generation, Social Media Campaigns, Marketing Analytics, LinkedIn, Marketing Strategies, B2B Sales, Facebook, Target Audience, Bidding

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      C

      Coursera

      Instagram Growth: Boost Your Engagement

      Skills you'll gain: Instagram, Drive Engagement, Social Media Management, Social Media Content, Social Media, Social Media Marketing, Social Media Strategy, Customer Engagement, Content Creation, Storytelling, Content Strategy, Content Management, Target Audience, Performance Metric

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      C

      Coursera

      Facebook Growth: Boost Your Engagement

      Skills you'll gain: Facebook, Social Media Management, Content Strategy, Social Media Marketing, Social Media Strategy, Drive Engagement, Live Streaming, Social Media Campaigns, Content Management, Community Development, Content Creation, Scheduling

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      C

      Coursera

      Creating Engaging Content for Instagram

      Skills you'll gain: Instagram, Storytelling, Content Creation, Social Media Content, Content Performance Analysis, Photography, Branding, Social Media Campaigns, Social Media Strategy, Brand Awareness, Drive Engagement, Content Strategy, Target Audience

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      C

      Coursera

      YouTube Growth: Boost Your Engagement

      Skills you'll gain: Drive Engagement, Live Streaming, Social Media Marketing, Growth Strategies, Customer Engagement, Social Media Content, Video Production, Content Strategy, Content Creation, Production Schedule, Scheduling

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      M

      Microsoft

      Product Launch and Post-Launch Management

      Skills you'll gain: Product Lifecycle Management, Product Quality (QA/QC), Quality Assurance, Product Management, Release Management, Sales Strategy, Performance Analysis, Product Development, Product Testing, Promotional Strategies, Marketing Planning, Product Improvement, Product Marketing, Generative AI, Key Performance Indicators (KPIs), Continuous Monitoring, User Feedback, Data-Driven Decision-Making, Cross-Functional Collaboration

      4.8
      Rating, 4.8 out of 5 stars
      ·
      9 reviews

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      C

      Coursera

      Creating Engaging Content for YouTube

      Skills you'll gain: Video Production, Web Analytics and SEO, Search Engine Optimization, Content Strategy, Content Performance Analysis, Content Creation, Branding, Marketing Channel, Live Streaming, Storytelling

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Starweaver

      Luxury Hospitality & Brand Innovation

      Skills you'll gain: Customer experience strategy (CX), Service Design, Design Thinking, Change Management, Hospitality Management, Social Media Marketing, Process Mapping, Key Performance Indicators (KPIs), Hospitality Services, Social Media, Social Media Management, Digital Media Strategy, Content Creation, Hospitality, Search Engine Optimization, Brand Management, Hotel And Restaurant Management, Personalized Service, Innovation, Branding

      4.4
      Rating, 4.4 out of 5 stars
      ·
      168 reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: New
      New
      C

      Coursera

      YouTube Optimization: Grow Your Presence

      Skills you'll gain: Content Performance Analysis, Search Engine Optimization, Web Analytics, Performance Analysis, Marketing Analytics, Web Analytics and SEO, Content Strategy, Marketing Channel, Key Performance Indicators (KPIs), Data-Driven Decision-Making, Revenue Management

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      How to increase engagement to Instagram Business profile

      Skills you'll gain: Instagram, Target Audience, Social Media Marketing, Social Media, Customer Engagement, Business Marketing, Storytelling, Drive Engagement, Market Research, Social Media Strategy

      2.9
      Rating, 2.9 out of 5 stars
      ·
      65 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      M

      Macquarie University

      Cyber Strategy, Planning & Compliance

      Skills you'll gain: Cyber Governance, Cyber Security Strategy, Cyber Security Policies, Threat Modeling, Cyber Risk, Compliance Management, Enterprise Security, ISO/IEC 27001, Auditing, Change Management, Vulnerability Assessments, NIST 800-53, Risk Management, Stakeholder Engagement

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      C

      Coursera

      Facebook Monetization: Collaborate with Brands

      Skills you'll gain: Facebook, Target Audience, Social Media Management, Social Media Strategy, Social Media Marketing, Content Strategy, Content Marketing, Goal Setting, Business Development, New Business Development, Live Streaming

      Beginner · Course · 1 - 4 Weeks

    Marketing Strategy learners also search

    Marketing
    Digital Marketing
    Content Strategy
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    1…242526…300

    In summary, here are 10 of our most popular marketing strategy courses

    • Digital Advertising: SkillUp EdTech
    • Instagram Growth: Boost Your Engagement: Coursera
    • Facebook Growth: Boost Your Engagement: Coursera
    • Creating Engaging Content for Instagram: Coursera
    • YouTube Growth: Boost Your Engagement: Coursera
    • Product Launch and Post-Launch Management: Microsoft
    • Creating Engaging Content for YouTube: Coursera
    • Luxury Hospitality & Brand Innovation: Starweaver
    • YouTube Optimization: Grow Your Presence: Coursera
    • How to increase engagement to Instagram Business profile: Coursera Project Network

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok