• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Ppc Advertising

    PPC Advertising Courses Online

    Master pay-per-click (PPC) advertising for digital marketing. Learn to create, manage, and optimize PPC campaigns on platforms like Google Ads.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the PPC Advertising Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Strategic Communication Campaigns

      Skills you'll gain: Campaign Management, Advertising Campaigns, Target Audience, Integrated Marketing Communications, Brand Strategy, Strategic Communication, Key Performance Indicators (KPIs), Marketing Communications, Media Strategy, Marketing Planning, Communication Planning, Advertising, Program Implementation, Performance Analysis, Public Relations, Marketing, Business Strategy, Business Communication, Communication, Business Process

      4.6
      Rating, 4.6 out of 5 stars
      ·
      44 reviews

      Beginner · Specialization · 1 - 3 Months

    • C

      Coursera Project Network

      Use Canva to Create Social Media Marketing Designs

      Skills you'll gain: Canva (Software), Social Media Marketing, Social Media Content, Social Media, Marketing Design, Content Creation, Video Editing, Graphic Design, Style Guides, Graphic and Visual Design, Dashboard, Marketing, Color Matching

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.6K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Create a Targeted Ad With Facebook Audience Insights

      Skills you'll gain: Digital Advertising, Target Audience, Advertising Campaigns, Facebook, Advertising, Digital Media Strategy, Customer Insights, Social Media Campaigns, Digital Marketing, Social Media Marketing, Marketing, Social Media

      4.4
      Rating, 4.4 out of 5 stars
      ·
      56 reviews

      Advanced · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      M

      Meta

      Introducción al marketing en redes sociales

      Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Social Media Campaigns, Target Audience, Persona Development, Marketing, Marketing Channel, Marketing Planning, Customer Insights, Instagram, TikTok, Human Resource Policies, Facebook, Key Performance Indicators (KPIs), LinkedIn

      4.8
      Rating, 4.8 out of 5 stars
      ·
      869 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      Introducción a las redes sociales. Sus objetivos y métricas.

      Skills you'll gain: Social Media, Social Media Marketing, Social Media Strategy, Social Media Management, Facebook, LinkedIn, Global Marketing, Digital Media Strategy, Marketing, Customer Engagement, Consumer Behaviour, Communication Strategies, Content Performance Analysis, Market Opportunities

      4.4
      Rating, 4.4 out of 5 stars
      ·
      2.6K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Meta Social Media Marketing Capstone

      Skills you'll gain: Advertising Campaigns, Campaign Management, Marketing, Social Media Campaigns, Marketing Strategies, Presentations, Marketing Communications, Social Media Marketing, Marketing Analytics, Communication, Digital Marketing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      669 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Foundations of Digital Marketing

      Skills you'll gain: Web Analytics, Digital Marketing, Pay Per Click Advertising, Online Advertising, Key Performance Indicators (KPIs), Search Engine Optimization, Cross-Channel Marketing, AI Personalization, Keyword Research, Search Engine Marketing, Customer Analysis, Marketing Analytics, Social Media Marketing, Digital Advertising, Data Visualization, Analytics, Big Data, Marketing Automation, Social Media Strategy, Predictive Modeling

      4.5
      Rating, 4.5 out of 5 stars
      ·
      17 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Mobile Marketing, Optimization Tactics, and Analytics

      Skills you'll gain: Marketing Analytics, Key Performance Indicators (KPIs), Marketing Effectiveness, A/B Testing, Web Analytics, Web Analytics and SEO, Campaign Management, Online Advertising, Performance Metric, Performance Measurement, Mobile Security, Marketing Strategies, Web Applications, Digital Media Strategy, Process Optimization, Usability Testing, Marketing, Content Marketing, Revenue Management, Sales

      4.5
      Rating, 4.5 out of 5 stars
      ·
      46 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Fundraising and Development

      Skills you'll gain: Fundraising, Grant Writing, Proposal Writing, Campaign Management, Tax Planning, Philanthropy, Marketing Materials, Marketing Planning, Direct Marketing, Business Writing, Prospecting and Qualification, Event Management, Sales Prospecting, Estate Planning, Administration, Telemarketing, Relationship Building, Email Marketing, Negotiation, Benefits Administration

      4.6
      Rating, 4.6 out of 5 stars
      ·
      380 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      Universidad Austral

      Pilares de Marketing Digital

      Skills you'll gain: Web Analytics, Digital Media Strategy, Digital Marketing, Social Media Marketing, Customer Relationship Management, Social Media Strategy, Digital Advertising, Marketing Strategy and Techniques, Business Analytics, Content Marketing, Marketing, Analytics, Search Engine Marketing, Performance Analysis, Search Engine Optimization, Sales, Email Marketing

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2K reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Create a Promotional Video using Canva

      Skills you'll gain: Animations, Canva (Software), Video Production, Video Editing, Storyboarding, Content Creation, Marketing, Target Audience

      4.3
      Rating, 4.3 out of 5 stars
      ·
      1.1K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      N

      Northwestern University

      The Importance of Listening

      Skills you'll gain: Big Data, Data Collection, Real Time Data, Marketing Analytics, Social Media Marketing, Social Media, Data Cleansing, Analytics, Data Transformation, Content Performance Analysis, Social Media Strategy, Data-Driven Decision-Making, Crisis Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.6K reviews

      Mixed · Course · 1 - 4 Weeks

    PPC Advertising learners also search

    Advertising
    Digital Marketing
    Digital
    Marketing
    Entrepreneurship
    Beginner Digital Marketing
    Digital Marketing Projects
    Social Entrepreneurship
    1…131415…68

    In summary, here are 10 of our most popular ppc advertising courses

    • Strategic Communication Campaigns: University of Colorado Boulder
    • Use Canva to Create Social Media Marketing Designs: Coursera Project Network
    • Create a Targeted Ad With Facebook Audience Insights: Coursera Project Network
    • Introducción al marketing en redes sociales: Meta
    • Introducción a las redes sociales. Sus objetivos y métricas. : Tecnológico de Monterrey
    • Meta Social Media Marketing Capstone: Meta
    • Foundations of Digital Marketing: University of Maryland, College Park
    • Mobile Marketing, Optimization Tactics, and Analytics: University of California, Irvine
    • Fundraising and Development: University of California, Davis
    • Pilares de Marketing Digital: Universidad Austral

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok