• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Retail Digital Supply Chain

      Skills you'll gain: Digital Transformation, Supply Chain Management, E-Commerce, Supply Chain, Analytics, Business Analytics, Descriptive Analytics, Customer experience strategy (CX), Predictive Analytics, Data-Driven Decision-Making

      4.5
      Rating, 4.5 out of 5 stars
      ·
      117 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      W

      Whizlabs

      Exam Prep MLS-C01: AWS Certified Specialty Machine Learning

      Skills you'll gain: AWS Kinesis, AWS SageMaker, Machine Learning Algorithms, Data Collection, Amazon Redshift, MLOps (Machine Learning Operations), Applied Machine Learning, Image Analysis, Reinforcement Learning, Amazon Web Services, Scalability, Forecasting, Feature Engineering, Algorithms, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning, Data Analysis, Real Time Data, Predictive Modeling, Data Modeling

      3.9
      Rating, 3.9 out of 5 stars
      ·
      36 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      C

      CertNexus

      Communicate Effectively about Ethical Challenges in Data-Driven Technologies

      Skills you'll gain: Crisis Management, Business Ethics, Corporate Communications, Data Ethics, Media Relations, Communication Strategies, Public Relations, Strategic Communication, Stakeholder Communications, Business Communication, Ethical Standards And Conduct, Communication, Diversity and Inclusion, Stakeholder Engagement, Risk Management, Leadership and Management, Business Strategy, Marketing

      4.4
      Rating, 4.4 out of 5 stars
      ·
      93 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Minnesota

      Recommender Systems: Evaluation and Metrics

      Skills you'll gain: Performance Metric, Data Collection, Performance Measurement, Benchmarking, Usability Testing, A/B Testing, Analysis, Data-Driven Decision-Making, Predictive Analytics, Customer Engagement

      4.4
      Rating, 4.4 out of 5 stars
      ·
      235 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      D

      Duke University

      Explainable AI (XAI)

      Skills you'll gain: Large Language Modeling, Data Ethics, Decision Tree Learning, Regression Analysis, Generative AI, Artificial Intelligence, Predictive Modeling, Applied Machine Learning, Statistical Modeling, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Python Programming, Exploratory Data Analysis, Natural Language Processing, Image Analysis, Machine Learning Methods, Scatter Plots, Deep Learning, Visualization (Computer Graphics), Predictive Analytics

      4.7
      Rating, 4.7 out of 5 stars
      ·
      39 reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      H

      Howard University

      Introduction to Information Systems for Business

      Skills you'll gain: Design Thinking, Business Software, Information Systems, Cloud Computing, Business Systems, Cloud Solutions, Business Technologies, Cloud Computing Architecture, Cloud Security, Virtualization, Digital Transformation, Cloud Services, Management Information Systems, Product Design, Business Solutions, Information Technology, Customer Insights, User Centered Design, Cybersecurity, Data Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      55 reviews

      Intermediate · Specialization · 1 - 3 Months

    • M

      Microsoft

      Microsoft Power Platform Fundamentals

      Skills you'll gain: Microsoft Power Platform, Power BI, Microsoft Power Automate/Flow, Dashboard, Data Visualization, Business Process Automation, Business Intelligence, Workflow Management, Business Process, Application Development, Data Analysis, ChatGPT, Data Analysis Software, Customer Engagement

      4.3
      Rating, 4.3 out of 5 stars
      ·
      153 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      A

      Advancing Women in Tech

      Acing the Product Management Interview

      Skills you'll gain: Professional Networking, Performance Management, Interviewing Skills, Product Management, Branding, Verbal Communication Skills, Product Marketing, Amazon Web Services, Product Strategy, Recruitment, Talent Sourcing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      119 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      L

      Ludwig-Maximilians-Universität München (LMU)

      竞争策略(中文版)

      Skills you'll gain: Strategic Partnership, Business Strategy, Strategic Thinking, Game Theory, Competitive Analysis, New Product Development, Strategic Decision-Making, Market Dynamics, Go To Market Strategy, Product Design, Innovation, Market Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      498 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      تصميم تجربة المستخدم من Google

      Skills you'll gain: Adobe XD, Prototyping, User Experience Design, Usability Testing, UI/UX Research, Figma (Design Software), User Experience, Presentations, Responsive Web Design, Information Architecture, User Story, Storyboarding, User Research, Design, Design Research, Persona (User Experience), User Interface and User Experience (UI/UX) Design, Web Design, User Centered Design, Data Ethics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      144 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • I

      IBM

      Scalable Machine Learning on Big Data using Apache Spark

      Skills you'll gain: Apache Spark, PySpark, Applied Machine Learning, Big Data, Machine Learning Methods, Data Storage, Data Pipelines, Machine Learning Algorithms, Machine Learning, Distributed Computing, Data Processing, Data Science, Exploratory Data Analysis, Statistical Analysis

      3.8
      Rating, 3.8 out of 5 stars
      ·
      1.3K reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      S

      SAS

      Preparing for the SAS Programming Certification Exam

      Skills you'll gain: Data Manipulation, Data Access, Data Import/Export, SAS (Software), Microsoft Excel, Data Analysis, Statistical Programming, Data Transformation, Data Cleansing, Debugging

      4.8
      Rating, 4.8 out of 5 stars
      ·
      139 reviews

      Intermediate · Course · 1 - 3 Months

    Marketing Analytics learners also search

    Business Analysis
    Market Research
    Customer Analytics
    Economic Policy
    Business Statistics
    Business English
    Business Calculus
    Business Skills
    1…118119120…341

    In summary, here are 10 of our most popular marketing analytics courses

    • Retail Digital Supply Chain: University of Pennsylvania
    • Exam Prep MLS-C01: AWS Certified Specialty Machine Learning: Whizlabs
    • Communicate Effectively about Ethical Challenges in Data-Driven Technologies: CertNexus
    • Recommender Systems: Evaluation and Metrics: University of Minnesota
    • Explainable AI (XAI): Duke University
    • Introduction to Information Systems for Business: Howard University
    • Microsoft Power Platform Fundamentals: Microsoft
    • Acing the Product Management Interview: Advancing Women in Tech
    • 竞争策略(中文版): Ludwig-Maximilians-Universität München (LMU)
    • تصميم تجربة المستخدم من Google: Google

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok