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    • Digital Analytics

    Digital Analytics Courses Online

    Master digital analytics for measuring online performance. Learn to analyze web traffic, user behavior, and digital marketing effectiveness using tools like Google Analytics.

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    Explore the Digital Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      I

      IBM

      Excel Basics for Data Analysis

      Skills you'll gain: Excel Formulas, Microsoft Excel, Data Cleansing, Data Analysis, Data Import/Export, Spreadsheet Software, Data Wrangling, Data Quality, Pivot Tables And Charts, Google Sheets, Data Manipulation, Data Visualization Software, Information Privacy

      4.8
      Rating, 4.8 out of 5 stars
      ·
      9.7K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Data Analysis with Python

      Skills you'll gain: Predictive Modeling, Exploratory Data Analysis, Data Wrangling, Data Analysis, Data Import/Export, Pandas (Python Package), Statistical Modeling, Data-Driven Decision-Making, Data Manipulation, Scikit Learn (Machine Learning Library), Regression Analysis, Feature Engineering, Matplotlib, Data Cleansing, NumPy, Descriptive Statistics, Supervised Learning, Data Pipelines

      4.7
      Rating, 4.7 out of 5 stars
      ·
      19K reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      I

      IBM

      IBM Data Analyst

      Skills you'll gain: Data Storytelling, Dashboard, Data Visualization Software, Plotly, Data Visualization, SQL, Predictive Modeling, Generative AI, Interactive Data Visualization, Exploratory Data Analysis, Data Wrangling, Data Analysis, Jupyter, Big Data, Matplotlib, Statistical Analysis, Pandas (Python Package), IBM Cognos Analytics, Excel Formulas, Professional Networking

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      92K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Marketing Analytics Foundation

      Skills you'll gain: Data Collection, Marketing, Marketing Analytics, Google Analytics, Digital Marketing, Application Programming Interface (API), Personally Identifiable Information, Web Analytics, Information Privacy, Data Integration, Analytics, Facebook, Data-Driven Decision-Making, Advertising

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.2K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google

      Google Data Analytics Capstone: Complete a Case Study

      Skills you'll gain: Interviewing Skills, Data Analysis, Data Processing, Analytical Skills, Artificial Intelligence, Recruitment, Data-Driven Decision-Making, Data Storytelling, Project Documentation, Presentations, Portfolio Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      18K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Advanced Business Analytics

      Skills you'll gain: Data Storytelling, Data Presentation, Data Governance, Data Visualization, Data Storage Technologies, Predictive Analytics, Analytics, Business Analytics, Data Storage, Big Data, Risk Analysis, Databases, Data Modeling, Business Analysis, Business Intelligence, Data Visualization Software, Data Analysis, Decision Making, Data Cleansing, Predictive Modeling

      4.6
      Rating, 4.6 out of 5 stars
      ·
      5.2K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Foundations of Digital Marketing and E-commerce

      Skills you'll gain: Data Storytelling, Customer experience strategy (CX), Performance Measurement, Data-Driven Decision-Making, E-Commerce, Marketing Strategies, Digital Marketing, Branding, Marketing Channel, Marketing Analytics, Search Engine Marketing, Search Engine Optimization, Social Media Marketing, Target Audience

      4.8
      Rating, 4.8 out of 5 stars
      ·
      28K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      M

      Microsoft

      Microsoft Power BI Data Analyst

      Skills you'll gain: Data Storytelling, Dashboard, Excel Formulas, Extract, Transform, Load, Power BI, Data Analysis Expressions (DAX), Microsoft Excel, Microsoft Copilot, Data Modeling, Data-Driven Decision-Making, Star Schema, Data Analysis, Data Presentation, Data Visualization Software, Spreadsheet Software, Data Validation, Interactive Data Visualization, Data Transformation, Data Cleansing, Data Storage

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      7.4K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      People Analytics

      Skills you'll gain: People Analytics, Human Capital, Talent Management, Human Resources Management and Planning, Workforce Planning, Performance Analysis, Data-Driven Decision-Making, Analytics, Employee Retention, Data Analysis, Employee Performance Management, Predictive Analytics, Network Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      6.1K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Product Analytics and AI

      Skills you'll gain: Customer Analysis, Analytics, Business Analytics, Usability Testing, Product Management, Customer Insights, A/B Testing, Product Development, Agile Methodology, User Experience, Advanced Analytics, Data-Driven Decision-Making, Data Science, Product Testing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      483 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Business Analytics

      Skills you'll gain: Data Storytelling, Marketing Analytics, Data Presentation, Data Visualization, Extract, Transform, Load, Business Analytics, Data Collection, Data Quality, Exploratory Data Analysis, Data Visualization Software, Regression Analysis, Network Analysis, Internal Controls, Business Intelligence, Analytics, Data Processing, Data-Driven Decision-Making, R Programming, Robotic Process Automation, Customer Analysis

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.1K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Incident Response and Digital Forensics

      Skills you'll gain: Incident Response, Computer Security Incident Management, Intrusion Detection and Prevention, Threat Detection, Cyber Threat Hunting, Incident Management, Cybersecurity, Security Information and Event Management (SIEM), Security Controls, Document Management, Data Integrity, Technical Communication, Technical Documentation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.9K reviews

      Intermediate · Course · 1 - 4 Weeks

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    1234…372

    In summary, here are 10 of our most popular digital analytics courses

    • Excel Basics for Data Analysis: IBM
    • Data Analysis with Python: IBM
    • IBM Data Analyst: IBM
    • Marketing Analytics Foundation: Meta
    • Google Data Analytics Capstone: Complete a Case Study: Google
    • Advanced Business Analytics: University of Colorado Boulder
    • Foundations of Digital Marketing and E-commerce: Google
    • Microsoft Power BI Data Analyst: Microsoft
    • People Analytics: University of Pennsylvania
    • Product Analytics and AI: University of Virginia

    Skills you can learn in Business Essentials

    Analytics (37)
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    Language (26)
    Microsoft Excel (26)
    Writing (26)
    Speech (18)
    Plan (17)
    Business Communication (16)
    Decision-making (16)
    Leadership (15)

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