![[Featured Image] A UGC creator reviews skincare products while recording themselves on a smartphone in a home setting to create digital content.](https://images.ctfassets.net/wp1lcwdav1p1/5l1JVpa2QMUkm5nZXEzdgv/8b71ec6633c4abc8b6610472b1a61282/GettyImages-1920060843.jpg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)
UGC Content Creator: Role, Skills, and How to Get Started
Discover the role of a UGC creator, including key responsibilities, essential skills, and tips for success. Learn how to start creating UGC content and explore resources to help build your storytelling, video editing, and social media expertise.
March 18, 2025
Article

![[Featured Image] A marketer on their laptop in a cafe creates a new video action campaign for a client.](https://images.ctfassets.net/wp1lcwdav1p1/3KV4JQ8pJiwEjD3CIMVD9S/63c1e7d11a1ee255e3fcd403d46fa120/GettyImages-1493933061.jpg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)
![[Featured Image] A professional reviews customer analysis graphs during a meeting in a professional workspace.](https://images.ctfassets.net/wp1lcwdav1p1/2HCn7MDXfgb6quNTQKqNDb/541295877dd1d7dd2e7a900a3f14f657/GettyImages-1684739856.jpg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)


![[Featured Image]: Two people sit facing each other at a round table. One person is holding a paper and asking email marketing interview questions to another person whose back is to the camera.](https://images.ctfassets.net/wp1lcwdav1p1/5WxU1V76pfE3wInd1yiCsu/de2a0afd350d6644d2578336a6b2ca1e/GettyImages-1288730653.jpg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)
![[Featured Image] A business professional is at a laptop teaching the role of email marketing to a new hire.](https://images.ctfassets.net/wp1lcwdav1p1/7hqOjU0ZBv0AKSj3sAElE7/c9e033df806d39c03fda81977e6dd9a8/GettyImages-1746265837.jpg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)
![[Featured Image] A person follows social media best practices as they record social media content for their brand.](https://images.ctfassets.net/wp1lcwdav1p1/1DJkKoEhrhAOiPd1qENXhk/cc45e3f76cd143af286ecbd75ce5042c/GettyImages-2182888439.jpg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)
![[Featured image] A product manager in product warehouse, using smart bid to manage bidding processes.](https://images.ctfassets.net/wp1lcwdav1p1/keYtGmjZC6scuHpCsgoRJ/d2f6090a8bd518fa15f1393f97ae7a90/GettyImages-1350217257.jpg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)
![[Featured image] A business owner sitting at an outdoor cafe is adding Instagram Shopping to their Shopify store while using a laptop and smartphone and testing the store with a credit card.](https://images.ctfassets.net/wp1lcwdav1p1/6y6psPqHmSJWdyil42i18o/55b41cde031ef039e7a0c38fa4f19258/GettyImages-1305615921.jpg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)
![[Featured image] Person holds a smartphone and listens as Google video ads play.](https://images.ctfassets.net/wp1lcwdav1p1/304lRXBre5NFku7CRLHm1T/c4aae25b057a64b7a173de2840497080/1061497432.jpeg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)
![[Featured Image] A skilled email marketer is at her computer tailoring an email campaign to individual preferences for their customers.](https://images.ctfassets.net/wp1lcwdav1p1/4Wh5n5DvugkMc7u6EIq5Tm/5cc7523248d671cd48f5f02c2a19377b/GettyImages-183099254.jpg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)
![[Featured Image]: A person uses a laptop in their work as an email marketing specialist, demonstrating one of various email marketing roles.](https://images.ctfassets.net/wp1lcwdav1p1/h7VLCZvJgnwxyuxBVoMGE/0d25adfd854c13096b019052a5876736/GettyImages-2156045581.jpg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)
![[Featured Image] A person is on their laptop in a cafe, working on a certification for email marketing.](https://images.ctfassets.net/wp1lcwdav1p1/k4hjh0xOcrjZ89SK0DpfT/1af7a06788bc391b97adbeb6824012cd/GettyImages-1479036256.jpg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)
